Monday, January 02, 2012

Health Club trends

  • The total # of US health club consumers reached 58 million in 2010, up 10.4% from 2009
  • Over half of all new members (57%) are females
  • The average age of club members is 39.5 years
  • Consumers paid an average of $39.99 in monthly dues for their memberships
  • The three states with the highest consumer participation rates are, in declining order, Massachusetts, Colorado, and California.

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